The goal of the 2019 Concussion Awareness Week is to promote a safer sports culture surrounding concussions through Headway’s ‘New Tough’ Campaign, spread awareness, and provide educational resources for student-athletes.

Headway encourages an athlete-to-athlete, peer-to-peer approach. Concussion Awareness Week provides a platform for professional, collegiate, high school, and youth athletes to unite in creating a positive mental shift in athletes' approach to concussions.

Learn more about New Tough here.

See some of our New Tough teams from previous Concussion Awareness Weekends here.

Team Rep Form

Role of the Team Rep

Name *
We will mail you a Headway Sticker for each player on your team.
Mailing Address
Mailing Address
For the Headway Stickers to be sent to
By completing this form, I commit to: *

Each team participating in CAW 2019 will have 1 (or 2) Team Reps who will serve as Headway’s point of contact for Concussion Awareness Week Jan 28 - Feb 3, 2019.

The Team Rep will ensure everything is in place prior to the week, share concussion educational resources with teammates, and encourage support/enthusiasm around the cause (more on this below). 

The Team Rep is typically a member of a sports team, but among youth and high school teams, the Team Rep can also be a parent, coach, or director. Read the following ways a Team Rep can lead and then fill out the Team Rep Form to the right!

Become a New Tough Team

Share this link (http://headwayfoundation.com/new-tough-athlete) with your teammates/players.

Once your teammates/players watch the video and make the pact, we encourage you to spearhead the team's participation in creating a video and/or taking a picture, and sharing it with your friends on social media during Concussion Awareness Week Jan 28 - Feb 3, 2019.

See videos from previous years here.

Distribute Headway Stickers

After you complete the Team Rep Form (to the right), we will mail you (or someone else you designate) Headway Stickers for you and your teammates/players.

Share the stickers and sport them on your helmets! The stickers are to be worn during CAW 2019, but we encourage you to wear them as soon as they arrive!

Headway Stickers serve as a symbol and reminder of the New Tough commitment. Read more about our logo and the stickers here.

As we get closer to CAW 2019, your Team Rep will receive more resources and information from Team Headway. Please complete the Team Rep form and stay tuned!

In the meantime, you can check out our website for educational resources and share them with your team.  Learn more about concussions, diagnostics, and treatment options here. Do you have a teammate who is suffering from post-concussion symptoms? Let them know about Our Concussion Circle.

Any questions? Reach out to us at info@headwayfoundation.com


Highlights from the 2018 Concussion Awareness Weekend